Here’s one of the largest and most expensive convertibles ever found in Dodge showrooms: the 1964 Custom 880 Convertible.
Riding on a luxurious 122-inch wheelbase and featuring a base price of $3,850, the 880 Custom Convertible was a whole lot of car. The Dodge brand, introduced to the public in 1914, was celebrating its golden anniversary in 1964, and the 880 Custom was the flagship of the line that year.
We know the sleek red job shown here is the top-of-the-line 880 Custom in two ways: the bright metal rocker panel trim that runs along the lower edge of the body distinguishes the 880 Custom from the plainer 880 model; and the convertible body style was available only in 880 Custom trim. The standard 880 model was sold in four-door sedan and station wagon versions.
The Custom 880 Convertible’s interior was deluxe as well, featuring a weatherproof, custom-shop grade vinyl. “This premium material offers the appearance and luxury of genuine leather, without the major drawbacks,” according to Dodge. An upgraded dash for 1964 included charging, temperature, and oil pressure instruments in a tri-level layout, and also housed the optional AM or AM/FM transistor radios. There were 14 available exterior colors, including the Dark Red Poly Metallic pictured here, and a choice of three convertible top colors: white, black, or blue.
Introduced in 1962, the extra-large-size 880 models were relatively successful for Dodge, and 1964 was an especially strong year with a total sales volume of over 21,000 cars. However, with just 1,058 units produced, the convertible was the rarest of the 880 line for 1964, and they are highly prized by collectors today, needless to say. The last of the big Dodge 880 models were produced in 1965. For 1966, the 880 and Polara lines were merged under the Polara name.