Making Lifelong Memories – The Demon Drag Strip Simulator

Designing and building a car as outrageous as the 2018 Dodge SRT® Demon is only half the battle. The other side of the coin is promoting and advertising the car to attract buyers. Happily the Demon’s record-setting performance and unprecedented attitude have done a great job of attracting publicity from Hollywood action filmmakers, producers of TV commercials and car magazine editors seeking the latest hot topic. News of the Demon keeps spreading like the automotive wildfire that it is.  
 

 

To help keep the ball rolling, Dodge created perhaps the ultimate…

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Making Lifelong Memories – The Demon Drag Strip Simulator

4/26 = 426: Happy HEMI® Day!

 

The 426 HEMI® V8 has a reputation for dominance enjoyed by few engines, and the legend continues to grow. Here’s a brief timeline of this iconic engine’s history. 
 

– Originally designed and created as a “race only” engine in 1964, vehicles powered by the 426 HEMI V8 dominate racetracks and drag strips during its first year of competition. 
 

– Stock Car officials ban the 426 HEMI engine for the 1965 race season as protests from the competition mount declaring the dominant V8 is not a regular production engine in passenger cars. 
 

– Chrysler introduces…

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4/26 = 426: Happy HEMI® Day!

Unleashing of The Dodge Shakedown Challenger at SEMA

Shakedown Challenger Concept 

The past and the present raced to Las Vegas, and arrived at SEMA with a singular vehicle that unites old-school muscle and modern styling to form a new Mopar® HEMI® V8-powered behemoth — introducing the Dodge Shakedown Challenger. 
 

Dodge Shakedown Challenger // Performance and Capability 
 

The Dodge Shakedown Challenger was built for the bright lights of Vegas. The Shakedown Challenger drives 485 horsepower to the pavement via a Viper Tremec T6060 six-speed transmission and is further augmented by a Mopar concept cold-air intake and Mopar custom dual exhaust…

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Unleashing of The Dodge Shakedown Challenger at SEMA