Dodge Huddles Up with the Challenged Athletes Foundation

Style, performance, and the pursuit of an adrenaline-driven lifestyle are three inalienable rights that Dodge believes every citizen has the right to pursue, and that’s not just an empty promise. We strive to put our money where our mouth is, and during the 2010 athletic season we’re putting it all on mobility equality.

We’re already signed on as official sponsors of the Rock ‘n’ Roll marathon series, but we’ve decided to our commitment a step further as official supports of the Challenged Athletes Foundation. “Like the Dodge brand, the challenged athlete refuses to live life in the slow lane, ” said Ralph Gilles, President and CEO – Dodge Brand, Chrysler Group LLC. “We are proud to partner with the Challenged Athletes Foundation on the 2010 Million Dollar Challenge and the San Diego Triathlon Challenge. We are truly inspired by the vigor and determination demonstrated by these remarkable athletes.” Through this partnership we’ve pledged to support the foundation in whatever capacity we can, and we kicked it off with a hearty rev this week as the official vehicle of the 2010 Million Dollar Challenge. We’ll still be at it on Sunday, October 24th at the launch of the 2010 San Diego Triathlon Challenge where we’ll again provide both race support and an exclusive look at our wide array of mobility options. “It’s a privilege for the Challenged Athletes Foundation to partner with Dodge on these two unique events, ” said Virginia Tinley, CAF’s Executive Director. “We share a passion for providing an innovative and quality product, or in our case, service, to people to improve lives. The two custom wrapped Dodge Grand Caravans are now a symbol of hope coming down the California coastline.”

Best of luck to all athletes!

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