Watch How a Dodge Challenger Is Made

Think of it as the ultimate field trip for grown ups: Peter Carey and a video crew visited Chrysler’s Brampton Assembly Plant in Ontario to get a true behind-the-scenes look at the assembly process for the Dodge Challenger. In this video, he learns that it takes about 24 hours to take a Challenger from framing to the end of the line, with more than 2,400 workers building Chrysler 300s, Dodge Chargers, and Challengers at the plant. Something is going on pretty much everywhere you look at Brampton…

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Watch How a Dodge Challenger Is Made

A Peek at the Plum Crazy Challenger, Inside and Out

One big highlight of the Dodge display at the North American International Auto Show in Detroit is seeing the Challenger dressed up in Plum Crazy. “The Plum Crazy paint looks so gorgeous on the Challenger sheet metal that we couldn’t help ourselves,” says Challenger brand manager Mark Mallie. “We added the white dual wide side stripes and a white interior to finish in style. Thanks to Mopar and our partners at Katzkin we have one outstanding Challenger to display!” Can’t get to Detroit?…

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A Peek at the Plum Crazy Challenger, Inside and Out

NAIAS Sneak Peek: A Detonator Yellow Dodge Nitro

You didn’t really think the Nitro would let Challenger steal all the high-impact color thunder, did you? Introduced at the North American International Auto Show in Detroit today: The Dodge Nitro Detonator, which offers a stunning new exterior that goes beyond the paint and racing decals to also include 20-inch Mopar aluminum wheels. The Detonator’s interior features standard bells and whistles previously available only as add-on options on the Nitro SXT: a matching interior color, eight-speaker stereo with subwoofer, reverse assist, and a remote starter, all for an…

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NAIAS Sneak Peek: A Detonator Yellow Dodge Nitro