For the past 50 years, since the first Dodge Charger took to the streets in 1966, Americans have enjoyed an obsession with power, performance and style. The ‘66 Dodge Charger was a flat-out menace on the asphalt, and a game-changer in a hyper-competitive segment and era. With the foundation firmly in place, Dodge Charger continued to grow in size and stature, year after year, always striving for cutting-edge design, awe-inspiring interiors, and…Read More
The NHRA US Nationals is the most iconic and prestigious drag race on the planet. It’s the drag racing event every racer wants to win. It has been the scene of quarter-mile history on the massive grounds of the historic Indianapolis Raceway Park for over 50 years. For Dodge, it all started back in the early 1960s when a group of factory engineers, on their spare time, went to Indy and shocked the competition by winning the Super Stock Eliminator title.
It was…Read More
Does power have a color? It does now. Based on demand from the brand’s most loyal drivers and followers, Dodge is debuting heritage-inspired paint color names and hues for 2017. The new color names are taken directly from the brand’s colorful muscle-car era, and carry the Dodge brand’s rich heritage and legacy forward into the powerful 2017 lineup.
After historic success of exterior color names like the Top Banana, HEMI® Orange and Panther Pink, the brand is…Read More