Behind The Scenes: The Birth of “Freedom”

Last week, we unveiled our new Dodge Challenger ad featuring an awesome combination of muscle, speed, and Mrs. Doubtfire George Washington. Appropriately enough, given its debut during the US v EU World Cup match, “Freedom, ” was staged to resemble a battlefield circa 1776 – albeit with much more horsepower. The ensuing clash between the charging Americans and the simpering Redcoats proved an appropriate analogy for…

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Behind The Scenes: The Birth of “Freedom”

Dodge Kicks Off Summer With Free T-Shirt Giveaway [WINNER UPDATE]

In honor of the first day of summer, Dodge is giving away a CoolFit™ Dodge Track Tee from the Dodge Life store. To be eligible to win, hit up the comment box below and tell us about your favorite summer pastime. Submit your entry by 5:00PM EST on Tuesday, June 22, 2010 and check back on Wednesday morning to see if you’ve won.


Tip: Don’t forget to register using a valid email address and remember -…

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Dodge Kicks Off Summer With Free T-Shirt Giveaway [WINNER UPDATE]

Owners Weigh In; Dodge Scores with AutoPacific’s Vehicle Satisfaction Awards

For the past 14 years, automotive research and consultancy firm AutoPacific has honored a handful of the industry’s brightest stars with their Vehicle Satisfaction Awards. Selected using data from over 42, 000 owner surveys, the AutoPacific VSAs rank vehicles based solely on owner satisfaction – and nothing else. This year, Dodge was one of the standout winners with one model taking home top marks and two others placing in the top three. The Dodge Nitro snagged the big…

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Owners Weigh In; Dodge Scores with AutoPacific’s Vehicle Satisfaction Awards