The iconic Dodge flagship. It’s a full-size sedan with the style, attitude and HEMI® power of a muscle car.

1966 Dodge Charger: The Insurrection Begins

On January 1, 1966, the “Leader of the Dodge Rebellion” (and eventually the entire muscle car segment) was launched. Based upon the Charger II Show Car that debuted the previous year at the 1965 North American International Auto Show, the ‘66 Dodge Charger was the brand’s first purpose-built muscle car. While it wasn’t the first such vehicle to hit the scene, its menacing proportions and enormous engine quickly placed it at the top of the performance charts. The optional 426 Hemi V8 pumped out a staggering…

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1966 Dodge Charger: The Insurrection Begins

From The Archives: “Coke Bottle” Charger Introduced


In 1968, two years after production officially began, Dodge rolled out a new body style for the popular Dodge Charger muscle car and unknowingly introduced what would eventually become one of the most iconic cars in American history. Sporting curvier front fenders and rear quarter panels, the ’68 model was the first Charger to feature the famous “Coke bottle” styling and was widely praised by the automotive community for its eye-catching design. Today, this particular generation (1968-1970) remains one of the most popular thanks to the Charger’s famous…

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From The Archives: “Coke Bottle” Charger Introduced

RLD at the 2010 New York International Auto Show

The final day of exclusive press access to the 2010 New York International Auto Show drew to a close this afternoon and tomorrow, the doors at the Jacob Javitz Convention Center will be flung open to the public. If you aren’t one of those lucky few who are able to attend this year, there’s no need to despair. We utilized our behind-the-scenes passes for more than just free breakfast this year and spent the last two days snapping high-res images of every piece of machinery bearing the Dodge logo.

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RLD at the 2010 New York International Auto Show